CLIENT: Breather Conference and Lightroom
DESCRIPTION: The first annual Breather conference brought together artists, architects, interior designers, graphic designers, landscape architects, and other individuals concerned with design and its effects. The unique benefit comes from the interdisciplinary cross-pollination in both the audience and the presenters. Members of the design community were invited to 'take a Breather in Decatur,' to be stimulated outside their usual routines, and to benefit from the ideas and practices of other design disciplines. For this project we collaborated with Iconologic and Wade Thompson. Breather wanted a non-glitz 'back to the basics' branding theme through simple composition and typestyle.